One of the things we have a lot of experience with is turnaround situations in business. A turnaround situation in our books is simply defined as taking a company that is losing money and turning it around to making a profit. Why is this important in the current Coronavirus/COVID-19 world?
We are joined in studio by Elisabeth Sapell of All City Candy who shared her story of jumping from the non-profit world into the business world to start her own company in 2013 after growing up with parents who were business owners. Elisabeth is also a graduate of Goldman Sachs 10,000 Small Business Program (https://www.goldmansachs.com/citizenship/10000-small-businesses/US/) and shared her experience with the program as well!
This week we were joined in studio by Cristina Bertero of Fully Promoted (http://www.fullypromoted.com/cleveland-west-oh) who is an immigrant from Brazil who came to this country several years ago not speaking a word of English. After her kids grew up she decided to launch her business and she shared her great story with us tonight! Cristina is also a graduate of the Goldman Sachs 10,000 Small Business Program and she shared with us some of her key takeaways from that program in our monthly Goldman 10 for 10 segment including how it helped relieve her solitary feeling as a business owner and got so close with folks in her class.
Join us this week when we will be joined in studio by Jason Henkel and Matt White of ShotStop Ballistics which provides body armor and other ballistics protection which are lighter weight and work as well or better than most options currently available. Both Jason and Matt have been involved in several entrepreneurial ventures and they shared many of their stories with us tonight.