In This Episode

When’s the last time you took a road trip? With the COVID restrictions lifted in most parts of the world combined with summer being upon us, we have seen a lot more cars on the road with folks traveling across the country. But even if you haven’t been on a road trip lately, I’m sure you can recall several you’ve been on over the years. And if you’re in your 40s or later, you might actually remember picking up your TripTik from AAA before leaving on your journey. These days, you likely will just punch the destination into your GPS enabled device to get you where you’re trying to go.
So do you have that same type of GPS for your business? Something to show the nice turn-by-turn road map for where to go and what to do next? Chances are if you don’t have a Profit Plan for your business, then you’re likely just going by feel or making it up as you’re going along. Now don’t get us wrong, just making it up as you go along can be quite an adventure as well! It can also be a lot more stressful.

During the show today we provided some insights for how to use your Profit Plan to guide all of the day-to-day activities in your business. The Profit Plan should cover everything from how many and what type of customers you are looking for as well as which Products or Services you are going to offer. It also details what investments you’ll be making in your business. This includes everything from the people to technology to Marketing and everything in between.

If you’re feeling overwhelmed, confused, or frustrated by your business, it’s time to head back to your Profit Plan for some guidance on what to do next!

People, Companies and Resources We Mentioned in the Show

  • AAA TripTik (
  • MVP’s 7 Keys to Success (
  • Garmin (
  • E-Myth Revisited (