Small business owners now have advocates on a radio/podcast called Dirty Secrets of Small Business with Jack Mencini and Adam Sonnhalter, hosts and business coaches who are small business owners themselves with Maximum Value Partners

Each week on Wednesdays at 7:30 pm (EST) on WINT Radio 1330 and the new 101.5 FM, the coaches invite listeners to be a part of the show and feel free to call in (440-946-9468) to ask questions about their businesses or even debate the examples Jack and Adam share on the trials and tribulations of their clients and the dirty secrets of small business.

On the July 12 episode of Dirty Secrets of Small Business the business coaches give an overview of How do I do a deal? The podcast is available on iTunes or

Recently, Adam was in a huge book store scanning the shelves in the section of ‘Small Business’ titles and was flabbergasted to see a book titled:  How to Buy a Small Business from the publishers of HBR.  For those of you not familiar with “HBR” it stands for Harvard Business Review.

“I thought to myself,” said Adam, “You’ve got to be kidding me. The goliath of all big business academia is Harvard and they are publishing a book trying to be relevant to small business?

“The suits and tie types who wrote this book give a summary that is full of BS when it comes to advising a potential small business owner. If their goal was to scare someone away from potentially buying a small business by telling them they need somewhere between $500,000 and $1 million for a transaction then I’m sure they’ll accomplish their goal.  If there’s one thing I’ve learned in my 15 years of advising small businesses compared to my decade as an investment banker advising larger companies is that the deal market for smaller companies is a little more messy and much less structured.  Something the suits and ties don’t quite understand..”

“We’ve helped dozens of people buy small companies and I’ve bought and sold five companies personally,” said Jack.  “We understand what it takes to get a deal done in the small business world.”

Jack and Adam share a few war stories for deals where they helped an employee buy the business where he worked from the owner as well as a story of a client buying a competitor.  “What you won’t find in the HBR guide is the real reasons behind why people do deals, and it usually has very little to do with maximizing the selling price,” said Adam.  They also shared a story about a deal gone wrong that wound up on the auction block within 18 months.

If anyone in our listening audience would like to buy a little company, give Jack and Adam a call  (877-849-0670) and they will talk you through it because they know how to do it.

For more info on small business challenges tune into past podcasts of Dirty Secrets of Small Business on iTunes or

Do you have any How Questions of your own to email to Jack and Adam or any war stories on listening to a suit rather than working with an effective small business coach?  Do it by sending your questions to  or submit a question on their web site at

If you have a success story or a question you would like to share, email or contact Jack and Adam directly at or 877-849-0670.

Remember…You can also call in during the show each week when you are listening on Wednesdays at prime time 7:30pm (EST) on WINT 1330 AM and 101.5 FM. Dial  440-946-9468 to ask your question to the Maximum Value Partners’ coaches or tweet your question to @MaximumVP.

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