How many times have you uttered the phrase, “I don’t have time!”? If you’re like most of us, it’s likely been hundreds or even thousands of time…just this year! Way too many small business owners utter that same phrase when we talk with them about exploring new opportunities.
One of the reasons we started this podcast was to help dispel many of the myths we’ve seen in the small business world. One of those chief myths is the idea that if “you’re not growing you’re dying.” This has become so popular in the small business world that folks seem to think it must be true. Not so fast my friend.
We recently met a husband and wife who have owned and worked together in a business for nearly three decades. They were exploring the possibility of selling their business and retiring. When we asked them what they were going to do after they sold the business they both had a sheepish grin and said they were going to “relax and enjoy life.” They want to do a little traveling and spend time with the grandkids, but the basic driver is to get relief from the day-to-day running of the business.
Today we were joined on the show by business partners Scott Freerksen and Chris Mosier. Scott and Chris are the owners of Lakefront Living International, a national real estate franchise focused only on lakefront properties. During the show Scott and Chris share the very different paths they took that eventually lead them each to a focus on lakefront properties.
As you’ve probably heard and experienced first hand, it’s never been more difficult to attract and retain good people for your business. The number of people resigning or simply no-calling/no-showing for work or interviews is continuing to increase. So what’s a business owner to do?
People have always had side hustles. For instance, can you name a plumber, electrician, or mason who doesn’t do some sort of side jobs for friends and family? How about that person doing “the books” for several small business owners on nights and weekends or that salesperson also contracting with a start up to help get their sales off the ground?
This is a great question, and it all starts with figuring out where you want to go first and then we figure out which path to take to get there. And just like any good road trip there are multiple options for getting to your destination depending on what you’d like to see on the way or are you just interested in getting there as fast as possible? What about accidents, road work, and detours? Do you think similar things can be expected when you’re trying to get to your ultimate destination in your business? Of course!
What happens when you decide it’s time to retire and step away from your business? We find most people, including business owners, don’t have a good answer for this question. Too many will throw out platitudes along the lines that they’ll spend more time with family and friends, traveling, vacationing, playing golf or tennis. The list goes on, but in reality they’ve never really given this question much thought.
I’ve been taking a personal branding course recently with a podcaster I’ve been listening to for a while named Jason Stapleton. One of the exercises we were asked to complete was our “origin story”. It covers things going back to your parents and their upbringing and how many siblings they had and where they grew up and eventually getting into where I grew up and how I got to this point in my life. One of the things that jumped out was my work history. And it got me to thinking, can you spot a budding entrepreneur based on what they do early in their life and career
It’s pretty easy to get caught up in the “busy ness” of day-to-day activities in our businesses. If you don’t have a longer-term goal in mind it can be frustrating for you and your team to continue on when times get tough. So do you have a longer-term Vision for your business and where you would like it to be in the next 5-10 years? Do you realize you can accomplish just about anything in 10 years?