Dirty Secrets of Small Business

How To Reinvent Your Business Into An Essential Business

We are all continuing to learn a lot during this COVID-19 outbreak.  One of the more interesting takeaways from this entire scenario is the definition of what’s an “essential” business.  During the show we talked about how “essential” businesses and operations are defined in our home state of Ohio which has been one of the states at the forefront of the coronavirus response thanks to the leadership of our Governor Mike DeWine.

A Turnaround Mindset Can Help You Not Only Survive, But Thrive in the Coronavirus/COVID-19 World

One of the things we have a lot of experience with is turnaround situations in business.  A turnaround situation in our books is simply defined as taking a company that is losing money and turning it around to making a profit.  Why is this important in the current Coronavirus/COVID-19 world? 

How Do I Hold An Effective Web Meeting – Sheri Jeavons of Power Presentations

we are thrilled to be joined on this week’s show by Sheri Jeavons, the President and Owner of Power Presentations).  Sheri started Power Presentations in 1993 and is a leading expert when it comes to all things related to presenting whether it be in-person or virtually.

Elisabeth Sapell of All City Candy

Elisabeth Sapell of All City Candy

We are joined in studio by Elisabeth Sapell of All City Candy who shared her story of jumping from the non-profit world into the business world to start her own company in 2013 after growing up with parents who were business owners.  Elisabeth is also a graduate of Goldman Sachs 10,000 Small Business Program (https://www.goldmansachs.com/citizenship/10000-small-businesses/US/) and shared her experience with the program as well!

Cristina Bertero of Fully Promoted Cleveland

This week we were joined in studio by Cristina Bertero of Fully Promoted (http://www.fullypromoted.com/cleveland-west-oh) who is an immigrant from Brazil who came to this country several years ago not speaking a word of English.  After her kids grew up she decided to launch her business and she shared her great story  with us tonight!  Cristina is also a graduate of the Goldman Sachs 10,000 Small Business Program and she shared with us some of her key takeaways from that program in our monthly Goldman 10 for 10 segment including how it helped relieve her solitary feeling as a business owner and got so close with folks in her class.

Business Plans – What Are They and Do You Need One (Part 1)?

We hear all the time from frustrated small business owners who say all they need is a business plan.  When we ask them why, it’s usually based on them hearing that from a bunch of people who ask them what their plan is for the business.  What does this even mean?